How to Choose an SEO Friendly Theme for Your WordPress Blog - Important Tips
Starting a new WordPress blog is easy, but keeping it in a
competitive web world is difficult. There are so many WordPress websites on the
internet, how is your website or blog different? By using the right plugins,
features, and widgets, you can optimize your blog.
Not only plugins, but your choice of theme is also
important. Custom themes are available today to help you optimize your blog.
Driving traffic to your website is important, so choose a theme that is SEO
compliant and helps you rank higher on Google.
Why SEO-friendly Theme for WordPress is Important?
Search engine optimization forms the foundation of a website's
success. If there is no traffic on your website, your website is useless. With
SEO compatible theme, you will get impressive traffic flow on your site. Your
site will have a great opportunity to appear on the first page of Google. A
higher rank means a large flow of traffic on the site. So if you're looking for
long-term success, pick a theme to help you optimize your WordPress blog.
How does the SEO theme for WordPress work?
Once you install a theme, you can use SEO friendly plugins
for your website. Some themes are available in all-in-one SEO packages and some
themes have free SEO plugins. You can configure the plugin according to the
needs of your website. SEO powered themes have fully written code that helps in
higher ranking. Clean code along with additional features helps optimize your
WordPress website or blog in the best possible way. There are so many SEO-enabled
WordPress themes available, it's important that you choose the best one of all.
Tips for choosing an SEO compatible theme for your WordPress
blog
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Choose a theme with the mobile design first |
1. Choose a theme with the mobile design first
In this era of smartphones, all functions are compatible with
mobile devices. Choosing a theme that integrates with the mobile design first is
important to your blog. Over the years, there has been a considerable increase
in mobile traffic. In fact, according to these data statistics, in 2018, 52.2%
of all global online traffic was generated through mobile phones.
Another statistic says that there are over 3.7 billion
active mobile internet users. Therefore, a mobile version of your WordPress
blog is important to generate traffic.
Since mobile phones are easily accessible, browsing on
mobile devices is simple. Even if you need to search for any query, just open
your mobile phone and type your Google page. Instantly get results for your
query; This makes your job easier. This is one reason why mobile devices are
now overtaking desktop computers for browsing. The above themes were not
created specifically for mobile needs as it was restricted to a reduced desktop
page. But things are different now. Therefore, choose a theme that integrates
with the first design for mobile devices, as it will help you in a higher
ranking.
2. Choose Responsive Feature
A responsive WordPress theme has a fluid layout that
rearranges and resizes page elements for better usability. This offers a good
viewing experience on smartphone and tablet screens. If your website or blog is
unresponsive or not compatible with mobile devices, this can have a negative
impact on the search engine results pages. This will also affect the traffic of
your blog site.
Google had announced in 2015 that each site must have a
mobile responsive feature for ranking. The responsive blog or site is actually
mobile-friendly and cost-effective. Most search engines prefer sites that meet
the needs of blog readers or users. Even the initial themes available for
WordPress blogging is responsive in design.
Most users prefer a responsive and mobile-friendly blog
site. There has been an increase in browsing on the phone and it is the best
time to choose a blog topic with a responsive feature. The full answer theme
design is also good for usability. If the blog site does not respond, it is
shutdown for people who visit the site. This will affect the ranking and
traffic of the site as well. So, choose a responsive SEO theme for your
WordPress blog.
3. Choose a theme with cross-browser compatibility
Google Chrome is the most popular browser for browsing. But,
users of your website also use browsers other than Google Chrome. Different
people around the world use so many available browsers. Actually, this also
depends on the convenience and compatibility of the navigation. And, different
browsers read the website code in a different way. It is not possible to know
which browser a user will use to visit your website. Find a theme that is truly
compatible with all browsers so that it does not affect the traffic of your
website. Website compatibility focuses on the way a website or your blog is
viewed in the different browsers that are available.
You should find a theme that is compatible with all major
browsers like Chrome, Safari, Firefox, Internet Explorer and Opera. With a
multi-browser compatible theme, you don't have to check browser compatibility
manually. When you know that your theme is compatible with all browsers, you
can focus on other plugins and widgets on your blog site. If you don't choose a
theme with cross-browser compatibility, it will affect the site's bounce rate.
If the bounce rate is high, it will also affect user engagement and overall
site traffic. So make sure your WordPress blog works in different browsers.
4. Consider Schema.org markup
By choosing a WordPress theme with Schema.org Markup, it
helps the search engine understand blog content and information. This helps in
a higher ranking. It also helps increase the number of visitors visiting your
blog site through search engine results. This will benefit from an SEO and
usability perspective.
Search engines understand content through documentation that
an editor uses on the blog site. This helps in a meaningful classification of
inclusion. It uses two important HTML tags like and, but you can do more with
the use of Schema.org Markup.
hen searching for content, look at the rich snippets sites
use in search results. The other information that the search result can use is;
Links to social profiles, product information, ratings, video thumbnails, and
event details. This information is also linked to the social networks of the
site. Schema.org Markup optimizes your site in the best possible way. You can
add this manually using the Schema plugin. But, the best option is to choose a
theme that uses this for SEO functionality. Many premium blog themes come with
Schema.org Markup, so you can choose accordingly.
5. Avoid sliders on the home page
Sure, the home page sliders look great at the top of your
blog page or website, but they can also act as a hindrance. Since the home page
slider uses many H1 headings, it can affect SEO functionality that follows the
practice of a single headline. The sliders on the home page can slow down the
page load speed and this can affect user engagement on your blog. Most people
will abandon their blog site if the page load is slow. Since Google uses site speed
as a ranking criterion, it will directly affect the rank of your blog site.
Naturally, if your WordPress site's speed is slow, it will also impact traffic
and range. The sliders on the home page affect the conversation speed of your
blog site and also the usability. If you want to optimize your WordPress blog
for SEO, it is a must to avoid the themes that come with the home page sliders.
The sliders on the home page exhaust resources that affect the overall
functionality of the blog site. Considering the SEO strategy, the themes with
sliders on the home page are passed. You must keep up to date with SEO trends to
comply with Google's ranking system. After all, it's about driving traffic to
your blog site and making it a successful site.
Ending,
If you are planning to start a WordPress website, choose a
SEO powered theme for your site. It will optimize the functionality of your SEO
site by providing you with features such as mobile design, responsiveness, and
cross-browser compatibility. You can also choose a theme with easy-to-use
navigation, drag-and-drop editor, and translation functionality. An SEO powered
WordPress theme can do a lot for your site. It will help increase user
engagement and drive traffic to your site. Premium WordPress themes offer SEO
features along with other great plugins for your blog as well.
How to Choose an SEO Friendly Theme for Your WordPress Blog - Important Tips
Reviewed by Admin
on
May 02, 2020
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